FT. LAUDERDALE, Fla. (March 24, 2020) – Segpay, a global leader in online payment processing, today announced that on April 1st, it would reach a major corporate milestone: the company’s 15th year in business. This momentous occasion is the launching point for a year-long integrated marketing campaign to promote new payment processing options and enhanced merchant service offerings—all backed by unmatched customer service.
Over the past 15 years Segpay has developed a stellar reputation, by focusing on paying and always putting its clients first. Today, Segpay is trusted by the biggest and best-known brands in the high-risk payment category. It offers state of the art payment processing services via a robust, full-featured platform that includes proprietary gateway technologies and a cutting-edge Fraud Mitigation System ™. Headquartered in Deerfield Beach, Florida Segpay’s reach has grown globally with offices and outposts around the world including London, Dublin, Toronto and Manila.
“We listen and learn from our merchants and this feedback has been the key to our 15- years of success,” said Segpay CEO Cathy Beardsley. “It’s our goal to continue to be on the forefront of the ever-changing rules and regulations to ensure safe, secure and compliant payment processing for our merchants.”
In honor of Segpay’s 15th anniversary, the company’s unveiled a commemorative logo, developed by its long-time agency partner Creaxion®. The new branding will replace the company’s traditional logo across all advertising platforms over the next year. The number “15” is centred in the new logo to symbolize strength and utilizes Segpay’s unique “arrow” icon to complete the “5” in the number. The dark blue color in the Segpay brand identity conveys trust, transparency and stability. The orange is symbolic of innovation and endurance. A series of new, print and digital ads will support Segpay’s 15th anniversary campaign.
“We’ve built a company to last by always putting the customer first,” added Ms. Beardsley. “That’s our ‘secret sauce’ and the model we plan to follow for the next 15 years.”